Buttondown
The easiest way to start and grow your newsletter
Buttondown is an indie, bootstrapped newsletter platform built for writers and creators who want simplicity, reliability, and fair pricing. It offers Markdown editing, powerful automations, paid subscriptions (with 0% platform fee), a feature-complete API, and à la carte add-ons. Founded in 2017, it's profitable and self-funded.
- Category: Newsletter & Email Content
- HQ: Remote (US-based)
- Founded: 2017
- CEO: Justin Duke (Founder)
- Pricing: freemium
- Starting at: Free (up to 100 subscribers)
Tags: newsletter, markdown, indie, bootstrapped, developer-friendly, API-first, paid subscriptions
Best For
Technical creators and developers who want a clean, markdown-native newsletter tool without platform lock-in.